Simulated Enterprises: The Next Frontier in Strategic Planning

About

About

In today’s fast-moving, uncertain world, senior leaders are expected to make high-stakes decisions faster than ever. Research shows that 73% of senior leaders feel their organisations struggle to act on data quickly enough, and 62% say they lack confidence in their forecasting. Traditional approaches, static reports, spreadsheets, and intuition, simply cannot keep pace.

Digital twins, which are dynamic, data-driven replicas of enterprises, supply chains, customers, and markets, offer a solution. They allow leaders to test strategies against realistic scenarios, identify risks and opportunities before they arise, optimise processes across the organisation, and build resilience while exploring growth opportunities.

In the UK, 41% of large enterprises have begun experimenting with digital twins at scale, particularly in sectors such as manufacturing, retail, and financial services. These virtual models create a safe environment to stress-test decisions and strategies before real-world execution.

HEAR FROM

Matt Ratcliffe
Product Lead,
Metrea

Andy Fawkes
Special Correspondent Military Simulation & Training (MS&T),
Halldale Group

For years, retail innovation has focused on efficiency—faster checkouts, cleaner interfaces, shorter paths to purchase. But in the rush to streamline, we’ve lost something essential: conversation. Forget chatbots. Forget dashboards. This is a conversation. And it’s quietly changing how retail works from the first “hello” to the final click.

Join fellow senior retail leaders for a dinner hosted in partnership with Rezolve Ai, and Microsoft. Together, we’ll explore how intelligent, conversational AI is reshaping digital commerce; not with noise, but with nuance. This is a shift from transactional UX to intelligent, contextual interaction powered by AI that works across the journey, not just at the edge of it.

We’re not talking about pilots or prototypes. We’re talking about what’s working:

AI that actually integrates
Advice that feels human
Support that sells

This isn’t a new channel. It’s a new layer woven across the entire retail experience: search, discovery, decision-making, checkout, service, and loyalty. We’ll unpack how forward-looking retailers use conversational AI not as a bolt-on feature but as a strategic layer that deepens product discovery, increases conversion, unlocks lifetime value, and reduces friction across the customer journey. All without rebuilding from scratch.

AGENDA

18:30 Arrival & Welcome Drinks
19:10 Move to Seats
19:15 Opening Remarks
19:25 Scene-Setter: What’s Actually Working in Retail AI

Why conversational commerce is not a channel- it’s a layer
What leading retailers are already doing differently
Why it’s not about building more AI, but activating the right one in the right place

19:35 Dinner & Moderated Discussion

How are you scaling AI into legacy architectures? What’s the integration challenge vs opportunity?
How do you maintain trust and tone when AI is customer-facing? What does “human” really mean in the context of digital experience?
What does intelligent, frictionless discovery look like in 2025?
What KPIs are you using to measure AI’s impact across CX, AOV, and LTV?
What resonates with your board when discussing these investments?

21:35 Final Thoughts & Takeaways
21:30 Close

HEAR FROM

Jake Lett

CEO & Chairman, Rezolve Ai

Daniel M. Wagner is an entrepreneur and technology pioneer, leading Rezolve Ai—a global force in Conversational Commerce and AI-driven retail. With four decades at the cutting edge of digital innovation, Dan is known for turning bold ideas into industry-shaping realities.

At just 20, Dan founded MAID, the world’s first commercial online information service, and by his late 30s, he had taken it public on both the London Stock Exchange and Nasdaq, becoming one of the youngest CEOs of a listed company. This early success established him as a digital commerce trailblazer.

Since launching Rezolve Ai in 2016, Dan has redefined retail technology, introducing Brain Commerce and expanding globally through partnerships with Microsoft and Google. Under his leadership, Rezolve Ai was named a “Next Big Winner” in AI for 2025 by MarketBeat.

Jake Lett

President, Global Commerce, Rezolve Ai

Mark is an expert commercial leader with 25 years of experience bringing technology to life for retailers, brands and financial institutions globally. Focusing on strategic partnerships, business development and M&A, Marks’ past successes include a leadership role, as Chief Commercial Officer, in the successful IPO of Attraqt (LSE: ATQT), a business Mark joined at its inception.