Making Sense of the Metaverse

Friday 30 September 2022 │ 08:45-09:45 BST │ Webinar
 
 
Register to Attend

The metaverse is arguably the greatest, certainly the most hype-fuelled disruptive trend since the launch of the internet itself. But how can you tell if it’s a passing fad or the next big thing?

Much of the early media interest in the metaverse has been driven by high-profile celebrity brand tie-ups that are arguably little more than marketing stunts. Eye-watering tech acquisitions by big names such as Meta, Microsoft and Apple have also grabbed the headlines, fuelling the hype. The fact that there is little consensus about what the metaverse actually is, alongside the evolving nature of the metaverse creates a perfect storm for business leaders trying to make sense of the metaverse.

Join us at our Making Sense of The Metaverse webinar to understand more about the metaverse and what it means to business and technology leaders. We’ll share the results of our first member survey on the metaverse and discuss the important implications of the findings for the wider community. This session will be a must-attend event for anyone exploring and evaluating use cases for the metaverse or considering their first steps into the metaverse.

 

08:45 Welcome and Introductions

08:55 Overview of The Research Aims and Objectives and Run-through of Key Findings and Implications

09:20 Panel Discussions on the Implications of the Survey Findings and Q&A

09:45 Close

 

Compares:

Emma TaylorEmma Taylor
Founder and Managing Director,
Chief Disruptor

 

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Caroline BoydCaroline Boyd
Head of Research and Strategic Development,
Chief Disruptor

 

 

Experts:

NinaNina Jane Patel
VP of Metaverse Research,
Kabuni

www.ninajanepatel.com

Nina Jane Patel is a globally recognized metaverse expert, tech futurist, and advocate for safe, responsible approaches to integrating the Metaverse into our lives. Considered cutting-edge and a thought leader on the implications of safety, psychology and physiology of human interaction in the Metaverse, Nina is a sought-after speaker and consultant on the Metaverse. Patel was recently featured in NBC Nightly News, NHK Japan and British Vogue’s coverage of the Metaverse.

 


Glenn Morgan
Glenn Morgan
Strategic Digital & Business Transformation Leader

Glenn Morgan is a Fellow of the Chartered Institute for IT, Non-Executive
Director and Strategic Digital and Business Transformation Leader, bringing over
40 years of cumulative experience in strategy, venture building, corporate
innovation & digital transformation. 

Glenn spent the last 25 years at British Airways & International Airlines Group
creating and leading IAG's Hangar 51 multi-million ventures fund and global
accelerator, working with start-ups and VCs. Glenn is the ex-Chairman of the
IATA Digital Council and oneworld Digital Board. Glenn's responsibilities included
being IAG's Chief Technology Officer, in charge of the group's information
technology strategy. 

Glenn holds several technology patents and is an active angel investor and Non-
Executive Director on several boards. 

In his spare time, Glenn participates in international motorcycle races, competing
in FIA and FIM World Cup Cross Country rallies and is a Tae Kwon Do Instructor
and 2nd Dan Black Belt.

 

Nora ZukauskaiteNora Zukauskaite
Global Marketing Director,
Brand Agency London

With over 13 years of international experience in omnichannel marketing and 360-advertising within the beauty category, Nora has a vast experience managing brand, product, and retail launch campaigns with global reach.

Nora’s experience has been very diverse from blue chip heritage brands such as Unilever Pond’s and Dove to fast-paced high growth start-ups such as Veleza (now backed-up by Loreal’s Founder’s Factory). In her last role, Nora’s leadership in the U.K. market was fundamental in achieving mass brand awareness and business success for global Swedish beauty and wellness tech brand FOREO. Currently Nora is a Global Marketing Director for Ciate London, Lottie London and Skin Proud.

Nora’s passion is to build and develop brands by delivering consumer experiences at every touchpoint that create tangible impact on the business and influence consumer behaviour. She holds a Master’s degree from the National University of Singapore and a Bachelor‘s degree in Business from Vilnius University.

Registration

This is a private event for members of our community. Membership is free and takes less than 5 minutes. As a member, you will have access to this and other complimentary events. Learn more.

Register to Attend