The Superbowl is known for being the annual event of the year in the US, with a staggering viewership of 100 million back in 2019. That same year, the competitive gaming event ‘League of Legends’, run by EXCEL ESPORTS, surpassed the famous sports event, drawing in an audience of over 103 million. So, as the gaming industry grows to £228bn worldwide in worth, what is the future for digital sports, versus the traditional? At Chief Disruptor LIVE, we sat down with Co-Founder of EXCEL ESPORTS, Kieran Holmes-Darby, to hear about how the company was born in the local pub, what it meant to be digital-first, and the future of the gaming industry.
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